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By Saleem Rana
An article marketer is always looking for a way to increase their paycheck. They want to write articles about a market that is in high demand. Unfortunately, there is no real magic secret on how to find these markets. In addition, there is no special way of writing that gets the click in the resource box. Success is simply about using solid marketing techniques.
Article writers are marketers. Writing is just a means for them to apply the latest marketing strategies. Besides knowing what works today, they also have to keep track of the trends in online marketing. When you learn some powerful article marketing strategies, it will get easier to make a sale.
What are these tactics?
Promote your articles on web pages that stick to one topic. Don't, for example, write a bunch of reviews about different topics. Be single minded and focused. Simply stay with one topic of discussion.
One powerful way to leverage article marketing is writing reviews on your own website about a product. These reviews should give readers a clear idea of what the product will do for them. Moreover, your review will be even more convincing if you can include quotes from satisfied customers. Besides adding customer names and comments, see if you can add their photographs as well to add to your credibility.
You can also write articles highlighting the benefits of the product and include them on the website as an additional page. Make the pages compelling by including a call to action. Each headline should attract the readers to try and read more, even contact you. Bullet point your special features and benefits. This will help your readers to quickly learn more.
Another way to use your writing skills is to write free reports that you can give your readers once they opt-in. Then write out a series of autoresponder messages outlining something about the product you are selling. Once people sign up for your free report, they will be more receptive to hearing more about the product. Research shows that a reader needs to hear from you about seven times before they buy.
Research shows that most people don't simply buy after one exposure to a product. Even if you write a great product review, you may not get a sale. Your chance of success, however, will increase exponentially if you can capture their email address and write them about the benefits of the products. Above all, don't make it a sales pitch.
Focus on important points like how your product can make life easier and more enjoyable. Include compelling subject lines in the email. As much as possible, avoid using the word "free" because there are still older spam filters that will dump your email before anyone reads them.
Finally, you want all your articles, reviews, free reports, and emails to be targeted. Don't create anything that is not tightly focused on the readers interests. After you have set up your website, write articles for the article directories to attract targeted traffic.
Article marketing is all about consistency. Set yourself a minimum goal of writing at least 2 articles a week to submit to the major article directories. Write an average of 400 words, or more if you like. You can attract a 100 or more visitors each day using this method.
Always remember that only 1 out of 100 people are likely to buy your product or get your services. If you can generate as much as 1,000 targeted hits for your website in a day, that means you can make 10 sales based on the average statistic.
Using just 3 simple steps, you can now create a stream of targeted traffic to your website. We have talked about how article marketing can be used for conversion and attracting traffic.
Article marketing may be one of the most effective ways to make money online.
Just think of how much money you could make just by mastering the art of article marketing.
Article writers are marketers. Writing is just a means for them to apply the latest marketing strategies. Besides knowing what works today, they also have to keep track of the trends in online marketing. When you learn some powerful article marketing strategies, it will get easier to make a sale.
What are these tactics?
Promote your articles on web pages that stick to one topic. Don't, for example, write a bunch of reviews about different topics. Be single minded and focused. Simply stay with one topic of discussion.
One powerful way to leverage article marketing is writing reviews on your own website about a product. These reviews should give readers a clear idea of what the product will do for them. Moreover, your review will be even more convincing if you can include quotes from satisfied customers. Besides adding customer names and comments, see if you can add their photographs as well to add to your credibility.
You can also write articles highlighting the benefits of the product and include them on the website as an additional page. Make the pages compelling by including a call to action. Each headline should attract the readers to try and read more, even contact you. Bullet point your special features and benefits. This will help your readers to quickly learn more.
Another way to use your writing skills is to write free reports that you can give your readers once they opt-in. Then write out a series of autoresponder messages outlining something about the product you are selling. Once people sign up for your free report, they will be more receptive to hearing more about the product. Research shows that a reader needs to hear from you about seven times before they buy.
Research shows that most people don't simply buy after one exposure to a product. Even if you write a great product review, you may not get a sale. Your chance of success, however, will increase exponentially if you can capture their email address and write them about the benefits of the products. Above all, don't make it a sales pitch.
Focus on important points like how your product can make life easier and more enjoyable. Include compelling subject lines in the email. As much as possible, avoid using the word "free" because there are still older spam filters that will dump your email before anyone reads them.
Finally, you want all your articles, reviews, free reports, and emails to be targeted. Don't create anything that is not tightly focused on the readers interests. After you have set up your website, write articles for the article directories to attract targeted traffic.
Article marketing is all about consistency. Set yourself a minimum goal of writing at least 2 articles a week to submit to the major article directories. Write an average of 400 words, or more if you like. You can attract a 100 or more visitors each day using this method.
Always remember that only 1 out of 100 people are likely to buy your product or get your services. If you can generate as much as 1,000 targeted hits for your website in a day, that means you can make 10 sales based on the average statistic.
Using just 3 simple steps, you can now create a stream of targeted traffic to your website. We have talked about how article marketing can be used for conversion and attracting traffic.
Article marketing may be one of the most effective ways to make money online.
Just think of how much money you could make just by mastering the art of article marketing.
