The update was a huge success and it ended up affecting more than 12 percent of all the positions on search engines. However, while Google's aims were reached with the Panda update, the release ended up sabotaging the search engine optimization efforts of many online entrepreneurs and search engine optimization experts. As a matter of fact, the effects were such that most search engine optimization experts are afraid every time a Google algorithmic update is released.
Even so, it seems that world stopping internet marketing algorithm changes from Google are not as common as most SEO professionals providing numerous SEO services believe it to be.
Still, a great majority of updates launched by Google tend to be refreshes of preceding updates. This is evident in the New Year also. The first Google algorithm release in the year of 2013 was an change of the landmark Google Panda release. Noticeably, since Google released its two major releases in the form of Panda and Penguin, it has been persistently trying to improve the algorithmic releases in a bid to make their effect more controlled.
Since the arrival of the Panda release in the SEO world. Google has been consistently trying to ameliorate it with refresh releases. It has succeeded because the algorithm updates are now more balanced. How the initial launches from Google affected websites and how they recovered from the initial demolition is best seen by assessing the fate of Squidoo. While the search ranks of Squidoo was impacted adversely with the 1st update, it has since managed to get back into the fold and now shows good rankings. In effect, while it is true that fears of new updates from Google are founded on emotions, it should also be noted that some releases from Google actually turn out to be beneficial for portals and different search engine optimization specialists. Furthermore, trends show that releases like Panda and Penguin are few and far between.
